"Fail often in order to succeed sooner..."
The video called Deep Dive about the design firm IDEO from ABC's Nightline television news broadcast was an inspirational video. I have briefly researched the philosophies of IDEO before watching this video and believe them to have unique and creative ways to solve design problems. I based the concept of my living/learning community on their problem-solving philosophies.
The things and structures that we design tell very specific stories about us, in the language of design, about the history of our time. Based on that understanding and IDEO's multidisciplinary approach to design problem-solving, they have grown beyond product design and space design into a firm that designs and implements ideas to solve global concerns.
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